Amplify Your Pipeline With AEM and PathFactory

Purpose-built B2B content AI for go-to-market teams

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Adobe uses PathFactory to close deals faster (and you can, too)

PathFactory and Adobe work together to accelerate the buyer journey and drive 3x more revenue using content AI. Just ask one of our 100+ joint customers that use PathFactory’s AEM integration to scale ABX workflows, personalize customer journeys, and gain deeper content analytics.

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Scale Without The Headcount

Create scalable campaigns and sync AEM assets library to PathFactory enabling AI-driven content recommendations, automatically carrying over AEM tagging and governance.

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Micro-Personalized Experiences

AI-driven content personalization within AEM website experiences and CTAs from PathFactory allow you to easily adjust content, layout, and tailor messaging based on user behavior and content engagement.

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Data-Driven Approach

Deliver an integrated experience across channels by enriching Adobe insights. Link real-time content engagement data to anonymous and known contacts. Build visitor profiles that drive a deeper level of personalization, while influencing revenue.

PathFactory Supercharges Your AEM Experience

Grow pipeline, accelerate the sales cycle, and deliver exceptional personalized experiences, only with PathFactory

Buyer Journey Personalization

Powered by PathFactory’s B2B Content AI, go-to-market teams can deliver micro-personalized customer experiences across channels in real-time, using AI-driven decision engine to render relevant customer content.

Scale Experiences For ABX Workflows

PathFactory’s no-code solution unifies messaging by automatically publishing and automating content updates across channels saving you time and resources.

Realize Efficiency And Scale

Scalable marketing-led automation streamlines tasks like lead nurturing, content personalization, site creation, and reporting—liberating marketers’ time for more critical projects.

Optimize Orchestration Between Marketing and Sales

Drive action from insights by infusing AEM Analytics with Pathfactory’s deep visitor engagement data to enable Sales with first- and third-party data that uncovers account intent, anonymous buyers characteristics and next best actions.

See Why PathFactory and AEM Are Better Together

PathFactory’s data allows me to make more intelligent decisions about my customers’ experiences

— Product Marketing Manager, Adobe

 

 

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