PathFactory For Revenue Intelligence
Close More Deals Using Content AI, Data and Personalization
Take The Guesswork Out of B2B Revenue Growth
Know which individuals and accounts are engaging, what their intent and interests are, and what content experiences and personalized outreach to use next to turn them into customers.
Why Revenue Intelligence Matters
Empowering Your Go-to-Market Teams
Convert and close more opportunities
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Find hidden revenue in accounts
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Enable buying groups and sellers
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Understand content impact on revenue
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See Anonymous and Known Engagement In Your Accounts
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Get Next-Best Content Recommendations for More Effective Outreach
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Find Hidden Intent and Opportunities
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Why GTM Teams Love PathFactory For Revenue Intelligence
Proven Marketing Impact
“Having a unified view of marketing and sales activation of content to see where and what content is influencing revenue is a GTM game changer.” -VP Revenue Marketing
A New Edge In Sales Outreach
“PathFactory for Revenue Intelligence insights have changed the way our SDRs and reps prioritize accounts and increased the velocity of our sales cycles.” -Sales Director
A Customer Success Secret Weapon
Seeing what marketing and support content that customers are engaging with helps us spot account health issues and surface upsell opportunities.” -Sr. Director, Customer Success
A Customer Success Secret Revenue Intelligence Data Integrations
Integrate with Salesforce
Sellers can see account engagement and insights, get content recommendations and activate sales content plays all from within the CRM
See Salesforce Data In PathFactory
Use Salesforce data in PathFactory to get an aligned view of account content engagement and marketing impact in PathAnalytics dashboards.
Add to Salesforce Dashboards
Revenue Intelligence data can be imported as raw session data using Salesforce custom object fields to add to revenue operations flows, reports and dashboards.
Import Data Into Any System
PathFactory content intelligence data can be shared and used with any solution using webhooks and APIs.
