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Enable buyers to self-educate through conversation and personalized content recommendations.
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The only AI-powered platform that combines content experiences, engagement data, and automation to drive meaningful B2B interactions.
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Blind Zebra x PathFactory: How to Build High-Quality Pipeline Efficiently
Bridging The Sales and Marketing Gap
Why B2B Sellers and Marketers Switch to PathFactory
[Free EBook] GenAI and the Intent-Driven Buyer’s Journey
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Featured
[Free EBook] GenAI and the Intent-Driven Buyer’s Journey
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PathFactory News
ChatFactory: A Smarter Buyer Agent
Press Release: PathFactory Announces Strategic Acquisition of Uberflip
PathFactory News
PathFactory and ZoomInfo Announce Strategic Integration to Personalize Buyer Journeys With Visitor Intelligence
PathFactory Launches Zero Copy Integration on Snowflake AI Data Cloud
PathFactory Launches AI-Powered Revenue Intelligence Tool For B2B Businesses
Best Practices
Engaging Your Enterprise Audience: A Guide to B2B Content Marketing
Learn the key strategies and best practices for creating compelling B2B enterprise content marketing that attracts and converts your ideal buyers. This in-depth guide covers…
Best Practices
A Complete Guide to B2B Content Distribution
A Step-by-Step Guide to Conducting a B2B Content Audit
The Definitive Guide to B2B Content Marketing Best Practices in 2024
Marketing Leadership
Your AI Conversation Layer for Modern Marketing
In today’s GenAI-powered landscape, buyers expect immediacy, intelligence, and personalization in every digital interaction.
Marketing Leadership
AI Series Blog: What Marketers Need to Know About RAG Pipelines
5 Takeaways About Content Strategy from Industry Experts
8 Takeaways About ABM from Industry Experts
Featured
AI Series Blog: What Marketers Need to Know About RAG Pipelines
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Account-based Marketing
PathFactory Makes ABM Easy With Templated Experiences
PathFactory’s Director of Pre-Sales Solutions Consulting shares four ways to use Templated Experiences
Account-based Marketing
Bridging The Sales and Marketing Gap
How Your B2B Content Programs Can Better Support ABM Throughout The Complete Buyer’s Journey
How B2B Marketers Can Use LinkedIn For ABM
Demand Generation
Blind Zebra x PathFactory: How to Build High-Quality Pipeline Efficiently
PathFactory partnered with Blind Zebra, a sales coaching company, to offer a few tips on how companies can refresh their pipeline gen strategy.
Demand Generation
3 Key Elements Of A Content Activation Strategy
The Future Of Forms Pt.1: Gated Content And You
How to Enable B2B Content Bingeing: Best Practices
Marketing Operations
Why B2B Sellers and Marketers Switch to PathFactory
Purchasing new software is a huge investment of time and money: you research, you get executive buy-in, you get the budget approved… so it can…
Marketing Operations
How To Increase Content Consumption With A Re-Engager Campaign
A vs B: Becoming The Ultimate Testing Champion Recording & Highlights
Why We’re Running A vs B: Becoming The Ultimate Testing Champion
