For Virtual Events

“PathFactory’s VEX is a game-changer in the virtualization of events. It enables an amalgamation of ABM and content marketing capabilities to create a remarkable and enduring event experience for customers.”

Venkata Krishnamurthy
Senior Manager, Digital Marketing at Cisco

PathFactory introduces Virtual Event Experience

A new solution that powers immersive online events for visitors, and gives marketing and sales teams insight into the engagement of every attendee.

A modern, engaging experience

Attendees expect a modern interface that gives them seamless access to keynotes and sessions, complementary content, and social interactions, providing a better experience.

Fill the behavioral data gap

Missing essential in-person data from live events? Fill the gap with digital behavior data: PathFactory’s Virtual Event Experience includes rich content consumption tracking and reporting.

Know which attendees and accounts are engaged, as well as the performance of your sessions and events, so you can fuel pipeline and revenue, and optimize future events.

Integrate with everything

Bring any content type into PathFactory and integrate with every tool in the modern tech stack. New for virtual events: Integrate PathFactory with Zoom, GoToMeeting, WebEx, YouTube Live, VidYard Live Streaming, Brightcove Live Streaming, Vimeo Livestream, and more!

Cover the full event lifecycle

Pre-event: Make the most of the attention your buyers give you by bundling your registration page with everything else someone might want to know prior to an event.

During event: Offer an immersive virtual event experience with VEX.

Post-event: Follow-up with everything they need to fly through the funnel, such as recordings, slides, related case studies, product documents, demo videos, and more.

SEE HOW PATHFACTORY CAN HELP YOU, SPECIFICALLY

What do you do?

Demand
Generation

Marketing
Operations

Marketing
Leader

Content
Marketing

Website
Owner

Account-Based
Marketing

Virtual
Events